Colordem is the new demi-permanent colour technology with an acid pH and no ammonia, enriched with Prickly Pear Extract and Aloe Vera for superior hydration and protection of hair and scalp. A colouring experience unique in its class for the dual benefit of emphasising and reinforcing the natural or preferred cosmetic colour, with the additional advantage of preserving hair health. Colordems exclusive formula contains extremely pure oxidation pigments and reduced quantities of direct pigments. Its gel texture facilitates mixing and application Colordem. A colour choise with no strings.
The new haircare product line made with the unique Opuntia Oil, a very rare and precious oil extracted from pure seeds and cladodes of mediterranean prickly pears. The Opuntia Oil has a thousand-year curative tradition thanks to its antioxidant,regenerative, moisturizing, soothing and antiinflammatory properties. The benefits of this oil are even greater than those of argan oil. The Opuntia Oil contains among its components: • 65% polyunsaturated fatty acids (nourishing) as opposed to 33% for argan oil. • vitamin E (antioxidant) over 100mg/100g as opposed to 65mg for argan oil.
The wide but essential range of shampoos and treatments extraordinarily designed to satisfy all hair and scalp needs. The natural mediterranean ingredients and the sustainable packaging make Naturica the best choice in order to take care of the hair respecting the environmental.
Rica is Passion Passion for Our products, our work, our markets, our natural ingredients. We strive to embody that passion in all that we do.
It is our mission to create natural treatments that enhance the beauty of body and mind. We embrace the vast, natural resources of Sicily and its volcano Mt. Etna, and use local renewable elements with outstanding properties.
We manufacture Responsibly professional products of exceptional quality, and invest continuously in ongoing and intensive research and development.
We strive to be flexible, to respond quickly to shifting market demands, and provide immediate response to customer requests while maintaining our global view.