Alter Ego Italy introduces MY COLOR cosmetic color technology the new Ammonia and Ppd free permanent hair coloring system. 45 beautiful nuances enriched with Caviar, Pearl extracts and Eco-certified French Rose, and formulated to inspire and enhance the stylist's creativity with high performance results each and every time.
Come and discover the new Echosline SYNERGY COLOR, the exclusive and precious Ammonia-free professional Permanent Hair Color in Cream without Paraphenylendiamine, boosted with a special Natural Synergy of Keratin, Argan, Linseed Oil and Silk Proteins. 40 brilliant, intense and lasting color shades for an excellent result.
Exhibitor Data Sheet